Google Ads Expert

About us Genix Entertainment is a leading digital marketing agency helping Indian brands grow through innovative campaigns, data-driven strategies, and creative storytelling. We collaborate with clients across diverse industries — including entertainment venues, e-commerce brands, healthcare clinics, and travel companies — to deliver measurable results and audience engagement. Key Responsibilities Plan, Execute & Optimize Google Ads Campaigns: Manage end-to-end campaigns across Search, Display, and YouTube , ensuring strong ROI and performance. Audience & Keyword Research: Conduct in-depth research to identify high-intent keywords and audiences that drive relevant traffic. A/B Testing: Continuously test creatives, ad copy, and targeting strategies to maximize efficiency and conversions. Monitor Performance & Budgeting: Track and optimize key performance metrics such as ROAS, CTR, CPC, and CPA to ensure efficient budget allocation. Data Analysis & Reporting: Regularly analyze performance data and present actionable insights to clients and internal teams. Stay Ahead of Trends: Stay updated with the latest Google Ads features, algorithm changes, and best practices. Collaborate Across Teams: Work closely with creative and content teams to ensure ad messaging and visuals align with campaign goals. Requirements Proven hands-on experience managing Google Ads campaigns (Search, Display, YouTube). Strong knowledge of Google Analytics , Google Tag Manager , and conversion tracking setups. Deep understanding of campaign metrics including ROAS, CPC, CTR, and CPA . Experience in scaling campaigns and managing substantial ad budgets. Strong analytical and problem-solving skills with a data-driven mindset. Excellent communication skills for reporting and collaboration. What You'll Gain Advanced knowledge of Google Ads strategies , budget optimization, and audience targeting. Hands-on experience managing and scaling high-budget campaigns across platforms. In-depth understanding of performance analytics and data-led decision-making. Exposure to real-time, high-impact marketing campaigns that drive measurable business growth.

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