Head Modern Trade

Role – Head of Modern TradeReports to – Sales HeadLocation – Hyderabad, IndiaBusiness Size ~ INR 200 Cr.Key ResponsibilitiesThe purpose of the role is to design and lead the delivery of the annual operating plan for the Modern Trade Division. Reporting directly to the sales head, the incumbent will be part of the leadership team and will play a pivotal role in shaping the company’s future growth levers through strategic partnerships, channel innovation, and execution excellence.1. Plan and Deliver GrowthOwn and lead the modern trade growth agenda for the company across South India, with a focus on both core (Telangana, Andhra Pradesh) and emerging markets (Karnataka, Tamil Nadu), and deliver the plan for all milestones – monthly, quarterly and annuallyScan the market, and be agile to have a tactical moves to capture opportunities across categories, banners and market places.Analyze internal performance metrics and external market trends to identify and execute scalable growth opportunities.Collaborate with the marketing and category teams to design region-specific initiatives that drive visibility, velocity, and value in modern trade channels.2. Business PartneringBuild and nurture strategic relationships with key modern trade accounts, including national and regional chains.Co-create joint business plans with trade partners, aligning on long-term growth, innovation, and execution priorities.Work cross-functionally to streamline internal processes that enhance agility and customer responsiveness.3. Execution ExcellenceLead the execution of modern trade strategies on the ground, ensuring alignment with brand and business goals.Drive accurate demand forecasting, stock planning, and supply chain coordination to ensure availability and minimize losses.Monitor and improve sales force productivity through data-driven reviews, process enhancements, and capability building.4. Coaching and SkillingFoster a high-performance culture within the modern trade team, benchmarking against best-in-class standards.Build a robust talent pipeline by identifying and developing future leaders at key levels (e.g., Key Account Managers, Area Sales Managers).Coach and inspire the team to deliver stretch goals, embrace innovation, and continuously improve execution standards.In this role, you’ll lead a ₹200 Cr business — shaping its future by:Building deep, outcome-focused partnerships with key modern trade accountsCrafting and executing growth strategies across channels and geographiesDriving flawless in-store execution and operational excellenceLeading, mentoring, and energizing a high-performing team of ASMs, KAMs, ASEs, Merchandiser Team.Who are we looking for?Education:MBA from Tier 1 or Tier 2 InstitutesExperience:Experience in FMCG or snacks industry or food industry with proven success in leading modern trade teams and delivering growth through strategic partnerships and execution excellence.10–15 years in Modern Trade / Key Account Management

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