Job Title:
Manager – Performance Marketing
Company: OLX India
Location: Gurugram, Uttar pradesh
Created: 2026-01-15
Job Type: Full Time
Job Description:
Manager – Performance Marketing will drive demand growth, supply growth, and monetization across OLX India’s key categories. This role will focus on executing and scaling performance-led growth initiatives across the full funnel for a two-sided marketplace. You’ll work closely with cross-functional teams to scale customer acquisition, test new strategies, and bring data-backed insights into every campaign you run.What you will do:Execute performance marketing strategies across the full funnel — acquisition, activation, engagement, retention, and monetization for buyers and sellersPlan, manage, and optimize performance campaigns across Google, Meta, app install networks, affiliates, and other paid channelsDrive city-wise, category-wise, and cohort-based growth strategies aligned with marketplace supply–demand dynamicsImplementing A/B testing and conversion rate optimizationOptimize marketing spends to maximize efficiency and profitability while managing large performance budgetsImplementing marketing automation and lead generation strategiesIdentify new performance channels, optimization levers, and scalable growth opportunities for the Indian marketWhat we are looking for:7–10 years of experience in performance marketing, growth marketing, or digital marketing rolesStrong experience in marketplaces, classifieds, e-commerce, or consumer internet platforms (India market experience preferred)Hands-on expertise in paid acquisition channels, attribution models, analytics, and experimentation frameworksProven ability to scale user acquisition and engagement at high volume with strong ROI focusStrong analytical mindset with the ability to turn insights into campaign optimizationsAbility to work in a fast-paced, execution-heavy environment with multiple stakeholdersProven success managing multi-channel campaigns (Google Ads, Meta, SEO/SEM, affiliates, display)Deep understanding of digital KPIs including CTR, CPA, CAC, ROAS, LTV, and funnel metricsWhat we'll give you:Opportunity to work in an early-stage growing companyThe opportunity to shape the voice of OLX India for millions of usersA data-driven environment where your ideas and results are valuedAt OLX India, we are committed to creating a diverse, inclusive, and authentic workplace. We strongly encourage people of all races, ethnicities, disabilities, ages, gender identities or expressions, sexual orientations, religions, backgrounds, and experiences to apply. We embrace diversity and welcome applicants from all backgrounds. If you are as excited as us about this position and our company, we hope you join us! To learn more, take a look at our website./"Our Success is fueled by diverse perspectives and talents/"