Job Title:
Influencer Marketing Manager
Company: ANTS Digital Pvt. Ltd.
Location: Gurugram, Uttar pradesh
Created: 2025-12-21
Job Type: Full Time
Job Description:
Job Title: Influencer Marketing ManagerJob SummaryWe are seeking a creative and results-driven Influencer Marketing Executive to plan, execute, and manage influencer campaigns that increase brand awareness, engagement, and sales. The ideal candidate has strong relationship-building skills, understands social media trends, and can turn influencer collaborations into measurable business results.Key ResponsibilitiesIdentify, research, and onboard relevant influencers, creators, and KOLs across social media platformsPlan and execute influencer marketing campaigns from concept to completionBuild and maintain long-term relationships with influencers and talent agenciesNegotiate contracts, deliverables, timelines, and compensationCoordinate content creation to ensure brand alignment and campaign objectivesTrack and analyze campaign performance (reach, engagement, conversions, ROI)Manage influencer budgets and ensure cost-effective campaignsStay updated on influencer marketing trends, platforms, and best practicesEnsure compliance with brand guidelines and advertising regulationsRequired Skills & QualificationsBachelor’s degree in Marketing, Communications, Business, or related fieldProven experience in influencer marketing or social media marketingStrong knowledge of platforms such as Instagram, TikTok, YouTube, and XExcellent communication and negotiation skillsAbility to manage multiple campaigns simultaneouslyAnalytical mindset with experience using performance metrics and toolsCreativity, attention to detail, and strong organizational skillsPreferred QualificationsExperience working with influencer marketing platforms or CRM toolsKnowledge of paid social media and affiliate marketingExperience in e-commerce, fashion, beauty, tech, or lifestyle brandsUnderstanding of content trends, short-form video, and live streamingKey Performance Indicators (KPIs)Campaign reach and engagement ratesCost per engagement / acquisitionInfluencer content quality and brand alignmentConversion and sales impactInfluencer retention and relationship qualityWhy Join UsOpportunity to work with top creators and emerging talentFast-paced, creative work environmentCareer growth in a rapidly expanding marketing field