Content Strategist & Creator

Role SummaryWe are looking for a creative, data-driven and execution-oriented Content Strategist & Creator who can own Superprofile/ Cosmofeeds content end-to-end — from ideation and strategy to production and publishing. This role requires someone who understands the creator economy, can craft high-quality content across formats, and can drive a consistent narrative across all brand and product touchpoints.Key Responsibilities1. Content Strategy (50%)- Develop a monthly content strategy aligned with product priorities, creator needs, and brand positioning. - Plan content themes, formats, and distribution across: - Instagram - LinkedIn - YouTube Shorts/Reels - Blog & Website - Communities (WhatsApp/Telegram) - Analyse trends in the creator ecosystem, social media, and competitors to identify high-impact opportunities. - Build a clear content calendar with defined goals (awareness, engagement, acquisition). - Partner with product, marketing, and creator success teams for insights and storytelling ideas.2. Content Creation (40%)- Script, write, and produce content: - Reels/short-form videos - Long-form videos (explainer, tutorials, feature stories) - Social posts for LinkedIn & Instagram - Creator success narratives - Website/product copy when needed - Record and edit videos (basic editing skills required; advanced desirable). - Ensure all content reflects Cosmofeed’s tone, brand, and creator-first approach. - Work with designers/agencies if any external support is needed.3. Performance & Optimization (10%)- Track performance metrics (reach, engagement, retention, conversions). - Use insights to continuously refine topics, formats, and distribution. - Stay updated with platform algorithm changes and best practices.Required Skills & Experience- 1.0–4 years of experience in content creation + content strategy (startup or creator space preferred). - Strong understanding of the creator economy, social platforms, and digital content trends. - Ability to script, shoot, and edit short-form content. - Strong copywriting skills with a storytelling mindset. - Comfort working with tight timelines and fast-moving priorities. - Ability to translate data into actionable content decisions.Nice-to-Haves- Experience working with creators or creator-led brands. - Video editing expertise (CapCut, Premiere Pro, Final Cut, etc.). - Ability to manage freelancers or interns if needed. - Basic design skills (Canva, Figma).Success Metrics (KPIs)- Growth in social engagement and reach. - Quality & consistency of published content. - Increase in inbound creator queries. - Performance of monthly content campaigns. - Reduction in dependency on external creators for brand content.If you are feeling spontaneous, walk into our office for a quick chat — or feel free to reach out to me via email at muskan@ or directly give me a call at 99712 33541 for a quick discussion. Please make sure to share your portfolio or any relevant work that best represents your suitability for this role.

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