Performance Marketing Manager

Company DescriptionDigital Pepper is an award-winning, full-service digital agency with offices in Toronto (Canada), Chicago (USA), Tampa (USA), and Gurgaon (India). Renowned for its expertise in digital marketing and technology solutions, the agency specializes in SEO, SEM, PPC, email marketing, social media marketing, and custom software development. With a team of passionate and innovative professionals, Digital Pepper creates impactful online solutions that combine design, development, and marketing strategies. The company delivers high return on investment (ROI) for its clients by crafting tailored digital experiences that ensure a strong online presence.Role DescriptionThis is a part-time hybrid role for a Performance Marketing Manager based in Gurgaon, with the flexibility to work remotely for some tasks. The Performance Marketing Manager will oversee planning and executing online marketing campaigns that align with business objectives. Responsibilities include managing digital ad campaigns, optimizing marketing performance using analytics tools, and driving customer acquisition through data-driven strategies across multiple platforms. The role also involves working closely with internal teams to develop engaging content for target audiences and ensuring the success of performance-driven marketing initiatives.Qualifications- Proficiency in Social Media Marketing and Digital Marketing strategies - Experience with Web Analytics and Online Marketing, including using data to optimize campaign performance - Strong Communication skills to collaborate effectively with teams and stakeholders - Ability to analyze marketing trends and develop innovative approaches for customer acquisition - Knowledge of performance marketing tools and platforms like Google Ads, Facebook Ads Manager, and SEM tools - Familiarity with A/B testing and data-driven decision-making - Bachelor’s degree in Marketing, Business, or a related field is preferred - Previous experience in a performance marketing role is an advantageWe are looking for someone with proven expertise in performance reporting, e-commerce optimization, and managing Google and Meta advertising campaigns. The candidate must have at least 2–3 years of experience in performance marketing with a strong analytical and results-oriented mindset.Salary : 25K to 40K per month based on experience

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