Product Marketer B2B SAAS

Associate Product Marketing Manager – Growth Marketing Location: Coimbatore - Onsite Company: Inforvio About Us At Inforvio , we are building the future of low-code SaaS for lending . Our platform delivers purpose-built stacks, solutions, and apps for every player in the lending ecosystem — from banks, NBFCs, and HFCs to DSAs, LSPs, and fintechs. We’re looking for a dynamic Associate Product Marketing Manager – Growth Marketing who will play a critical role in shaping our brand presence, digital engagement, and go-to-market strategies . If you are passionate about product storytelling, design, and growth hacking , this is your chance to be part of a fast-scaling fintech SaaS company. What You’ll Do Content & Storytelling – Create compelling content (blogs, case studies, whitepapers, product decks, newsletters, social posts) that communicates Inforvio’s value proposition. Design & Creative – Use Figma, Canva, and UI/UX design skills to create digital assets, campaign creatives, landing pages, and product visuals. Growth Marketing – Drive digital marketing campaigns, community building, and brand growth across channels (LinkedIn, email, newsletters, and communities). Product Marketing – Translate product capabilities into customer-centric messaging, battlecards, and launch campaigns. Market & User Insights – Conduct business analysis and competitor benchmarking to fine-tune our positioning in the lending SaaS domain. Collaboration – Work closely with Product, Sales, and Customer Success teams to enable go-to-market success. What We’re Looking For 0–1 years of experience in product marketing, growth marketing, or digital marketing (preferably SaaS/fintech). Strong UI/UX design sense and hands-on skills in Figma, Canva, and other design tools . Excellent content writing and storytelling skills with a portfolio of digital/marketing assets. Exposure to digital marketing, email marketing, and community engagement strategies . Ability to analyze markets, users, and competitors to generate actionable insights. A self-starter with a growth mindset, creativity, and the ability to thrive in a fast-paced startup environment. Why Join Us? Be part of a next-gen SaaS platform that is reshaping the future of lending. Work at the intersection of product, design, and growth marketing . Ownership & visibility in a fast-growing fintech product company. Collaborative and innovation-driven culture.

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