Lead – D2C Business

About the Role We are looking for a dynamic D2C Lead to drive our Direct-to-Consumer business. The role involves building and scaling our online brand presence, managing end-to-end digital operations, and ensuring consistent revenue growth through D2C channels. Key Responsibilities Develop and execute strategies to grow the brand’s Direct-to-Consumer (D2C) business. Manage the company’s website, marketplaces, and digital storefronts to maximize sales and customer engagement. Oversee customer acquisition, retention, and lifecycle management through digital campaigns. Collaborate with marketing, supply chain, and product teams to ensure seamless order fulfillment and customer experience . Analyze sales data, consumer insights, and campaign performance to drive continuous improvements. Build partnerships with agencies and technology platforms for performance marketing Monitor and manage D2C P&L, budgets, and ROI to achieve business targets. Requirements 5–8 years of experience in E-commerce, Digital Marketing, or D2C business operations . Strong understanding of Shopify, Unicommerce, or similar D2C platforms . Experience in performance marketing (Google, Meta, Affiliate, etc.) . Data-driven mindset with ability to derive insights and implement actions. Excellent communication and cross-functional collaboration skills. What We Offer Opportunity to build and scale a growing D2C business. Collaborative and innovative work environment. Competitive salary and performance incentives.

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