Digital and Content Marketer

We’re Hiring: Digital & Content MarketerLocation: Madras Engineering CollegeExperience: 5+ YearsAbout the Role:We’re looking for a Digital & Content Marketer who can create compelling content, manage social media and website, and run paid advertising campaigns to boost our brand and effectively engage students.Responsibilities:- Manage and grow social media presence across platforms (Meta, LinkedIn, Instagram) - Plan, execute, and optimise digital marketing campaigns, including paid ads (Meta, Google, LinkedIn) - Monitor campaign performance and provide actionable insights - Collaborate with admissions, branding, and creative teams for cohesive messaging - Maintain and update website content to ensure relevance and engagement - Monitor campaign and website performance; provide actionable insightsRequirements:- 5+ years of experience in digital marketing, content creation, social media, and paid ads - Strong knowledge of SEO, SEM, analytics, and ad campaign optimisation - Proven track record of creating content and campaigns that drive engagement and leads - Passion for building a student-focused digital presence

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