MANAGER - TECHNCIAL - D GRADE

Job Title: Manager – Product Marketing Location: Chennai Company: Pon Pure Chemical India Private Limited Job Description: We are seeking a dynamic and results-driven Manager – Product Marketing to lead our marketing initiatives for chemical products across diverse industries. The ideal candidate will possess strong market insights, strategic thinking, and excellent communication skills to drive brand visibility, customer engagement, and revenue growth. Key Responsibilities: Develop and execute comprehensive marketing strategies to promote chemical products across multiple industries. Conduct market research to identify trends, customer needs, and competitor activities. Collaborate with cross-functional teams (Sales, Product Development, Manufacturing) to align marketing strategies with business goals. Create impactful marketing materials including brochures, presentations, and website content to highlight product value propositions. Manage digital marketing channels such as social media, email campaigns, and online advertising to boost brand awareness and generate leads. Build and nurture strong relationships with customers, distributors, and industry partners to support sales growth. Identify new business opportunities and establish strategic partnerships to expand into new markets. Monitor and analyze marketing performance metrics to measure campaign effectiveness and refine strategies. Stay updated on industry trends, regulatory changes, and compliance requirements to ensure market readiness. Represent the company at industry conferences, trade shows, and networking events to enhance brand visibility and thought leadership. Qualifications & Skills: MBA/PGDM in Marketing or related field preferred. 7+ years of experience in B2B marketing , preferably in the chemical or manufacturing industry. Strong knowledge of product marketing, market research, and digital marketing tools. Excellent communication, presentation, and interpersonal skills. Ability to manage multiple projects, meet deadlines, and work collaboratively across teams. Strategic mindset with strong analytical and problem-solving abilities.

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