Social Media Manager

Company DescriptionI’m building a new media platform called The Brown Passport.It’s a YouTube-first project focused on modern Punjabi culture, migration, work life, and evolving mindsets.Not vlogs. Not memes. Not influencer content.We’re launching soon, and I’m looking to make our first hire.Role DescriptionRole: Founding Social Media ManagerPlatforms: YouTube, Instagram, Facebook, LinkedInLocation: Chandigarh / Work from homeLanguage: Punjabi (important)Compensation: ₹20,000 per month (in-hand)QualificationsI’m looking for someone with 1–3 years of experience who:- understands how long-form YouTube content translates into short clips - can think beyond posting and help shape how a brand grows - is comfortable taking ownership early on - cares about culture, conversations, and representationBeing Punjabi matters here — not for stereotypes, but for context and sensitivity.Much of our content is Punjabi-first, and cultural nuance is non-negotiable.This is an early-stage role.There’s no large team, no hierarchy, no noise.If this sounds like something you’d care about, please email me at director.thebrownpassport@Subject: Founding SMM – The Brown PassportPlease include:- your CV - links to pages/accounts you’ve managed - 5–6 lines on why this project matters to you - We’ll move fast, but we’ll be selective.

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