Job Title:
Growth Marketer
Company: Aerchain
Location: Bengaluru, Karnataka
Created: 2025-08-23
Job Type: Full Time
Job Description:
Own Aerchain’s analyst‑ and partner‑led growth engine —from relationship strategy to training to co‑marketing execution—turning third‑party influence into qualified pipeline. Appear in any leading recommendation chart. Measurable goals Generate % of net‑new pipeline each quarter from analyst and partner channels (SQL value & count) Launch and optimise analyst / partner campaigns , to improve conversion Collaborates with Product Marketing, Demand Gen, Sales, RevOps, AEs to figure out the messaging, ICPs, pitch, training collaterals, MQL growth, etc . Key ownership areas: Develop and execute analyst briefing and briefing follow‑up plan Build joint GTM playbooks and campaigns with ISVs, SIs, and channel partners Build a partnership program for different market segments Run training kits, and onboarding kits: messaging, sales decks, personas, positioning guides, pitch enablement, etc Build relationships with analysts Maintain analyst & partner pipeline dashboards with RevOps Identify and prioritize partners by type (tech, channel, SIs) based on ICP overlap, market access, and influence potential. Define tiers (gold/silver/etc.), co-marketing benefits, referral programs, training workshops, incentives, and lead-sharing structure. CRM maintenance regarding partnership leads