HubSpot CRM Manager

Role OverviewWe’re hiring aHubSpot CRM Managerto own and scale our HubSpot system end-to-end including CRM structure, pipeline management, workflows, integrations, reporting, andhigh-performing email sequences + lifecycle automation .This role is for someone who knows how to turn HubSpot into a real growth engine, not just a database.Key Responsibilities1) HubSpot CRM OwnershipOwn the full HubSpot CRM environment (Sales + Marketing + Service, as needed) Design and optimize pipelines, deal stages, lifecycle stages, lead statuses, and custom properties Maintain clean data structure, naming conventions, and CRM governance2) Email Sequences, Flows & Lifecycle Automation (CORE RESPONSIBILITY)Build and manage outbound and inbound email systems inside HubSpot including: Sales sequences (lead follow-ups, no-show flows, reactivation sequences) Lead nurture flows (education → value → conversion) Post-demo / post-call follow-ups Pipeline stage-based emails (e.g., proposal sent → reminders → close nudges) Customer onboarding flows (if applicable) Set up segmentation and logic using lists, properties, lifecycle stages, and behavior triggers Improve performance through testing (subject lines, timing, copy, personalization, engagement rates) Ensure compliance + deliverability best practices (sender domains, bounce handling, unsubscribe logic)3) Workflows & AutomationCreate and improve HubSpot workflows for: Lead routing and assignment rules Task creation and follow-ups SLA-driven notifications and internal alerts Deal automation by stage movement Reduce manual work by building reliable automation rules4) CRM Integrations & Data FlowImplement and maintain integrations with tools such as: Website / forms / landing pages Email + calendars WhatsApp integrations Stripe / payments Zapier / Make / n8n Manage field mapping, sync rules, deduplication, and troubleshooting5) Reporting & Performance DashboardsBuild dashboards for: Lead source + channel quality Funnel conversion rates Pipeline velocity and stage drop-offs Email sequence performance (opens, clicks, replies, conversions) Deliver clear weekly reporting that leadership can actually act on6) Team EnablementTrain sales + operations teams to use HubSpot correctly Document workflows, process rules, and playbooks Act as the internal HubSpot owner who prevents system chaosMust-Have Requirements (Non-Negotiable)2–3+ years of hands-on HubSpot experience Strong experience building CRM structure (properties, pipelines, lifecycle stages) Proven experience buildingHubSpot email sequences + marketing automation flows Strong workflow automation skills Comfortable managing integrations + troubleshooting issues Detail-oriented, structured, process-driven Strong communication skills working with founders and sales teamsNice-to-HavesHubSpot certifications (Admin / Sales / Marketing / Reporting) Experience with B2B SaaS, lead gen funnels, or high-volume inbound Experience with segmentation, lead scoring, and lifecycle logic Zapier / Make / n8n experience Strong copy sense for email performance optimization

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