Meta Ads Executive

Position: Meta Ads ExecutiveEmployment Type: Full-time, Remote - WFHSalary: ₹20,000 – ₹28,000 per month (fixed, in hand)Availability: Immediate joiners preferredAbout the RoleWe are looking for a Meta Ads Executive to support our performance marketing team in managing and optimizing Meta (Facebook & Instagram) ad campaigns. The ideal candidate should have hands-on exposure to Meta Ads Manager, Pixel setup, WordPress basics, and performance marketing tools.Key ResponsibilitiesAssist in planning, creating, and managing Meta Ads campaigns.Monitor campaign performance and optimize campaigns based on KPIs such as CTR, CPL, CPA, and ROAS.Conduct audience research, competitor analysis, and creative testing.Assist in Meta Pixel setup, event tracking, and domain verification.Work on landing pages using WordPress and Elementor when required.Coordinate with the creative and marketing team for ad creatives and campaign execution.Use tools like ChatGPT and AI tools for copywriting and ad ideation.Prepare weekly campaign performance reports and insights.Requirements1-2 years of experience in Meta Ads / Performance Marketing.Basic understanding of Meta Ads Manager and campaign setup.Knowledge of Meta Pixel setup and domain verification.Familiarity with WordPress and Elementor.Basic understanding of Google Tag Manager (GTM).Exposure to tools/platforms such as Canva, Google Analytics, Shopify, and WordPress.Good understanding of copywriting, creative strategy, and campaign analysis.Willingness to learn and grow in performance marketing.Good communication and coordination skills for remote work environment.What We OfferPermanent remote/WFH offer.Exposure to live digital campaigns and analytics tools.Professional mentorship and growth opportunities in performance marketing.Preferred SkillsAbility to build basic landing pages using Elementor.Understanding of campaign metrics like CTR, CPM, CPC, CPL, and ROAS.Familiarity with AI tools such as ChatGPT or Claude for marketing workflows.Self-learning attitude and interest in staying updated with Meta Ads trends.

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