Performance Marketer : Google Ads

Job Title:Performance Marketer - Google Ads | SMB Focused Shift:7 PM – 4 AM IST Location:Remote (India) Job Description: We are looking for aGoogle Ads Campaign Managerwith hands-on expertise inPerformance Max campaignsand a proven record of generating leads for SMBs in North America. You must know how tolaunch, test, optimize, and scale campaignswith a numbers-first mindset. Your main KPI is performance —real leads, real ROAS, real revenue. Key Responsibilities: Strategically launch and manageGoogle Performance Max campaigns Target local and regional SMBs in the USA Use atest-and-scale approach— build hypotheses, validate with data, scale winners Optimize campaign structure, creative assets, ad copy, audience signals, and bidding strategies Provideweekly reportsand actionable insights (CPC, CPL, ROAS, lead quality, etc.) Own campaign performance— be responsible for hitting lead and sales KPIs Coordinate with internal sales/marketing teams on alignment and landing page optimization You Must Have: Mandatory Google Ads Certification Proven experience runningPerformance Max campaignsfor SMBs Strong understanding ofNorth American SMB segmentsand customer behavior Ability to set upconversion tracking, first-party audience signals, and campaign structurefor max performance Expertise inlead generation, ROAS optimization, and scaling budget Strong communication,English proficiency , and ownership of results Seniority Level:Mid-Senior level Industry:Software Development | IT Services and Consulting | Business Consulting Employment Type:Full-time Job Functions:Advertising | Sales | Business Development Skills: Google Ads Certification ✅ | Campaign Management | SMB Targeting | Advertising | Lead Generation | Performance Marketing | ROAS | Budget Scaling | KPIs

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