Google ads Manager

Job RoleWe are seeking a PPC Manager to take ownership of paid advertising strategies for our e-commerce website. The primary objective of this role is to drive conversions and revenue growth by creating and executing effective digital marketing campaigns. This role involves strategic planning, optimization, and performance analysis, ensuring all advertising initiatives contribute directly to the company’s business objectives and long-term customer value.Key Responsibilities 1. Strategy and PlanningDevelop and implement comprehensive paid advertising strategies to achieve business objectives.Conduct competitive and market analysis to identify growth opportunities in the direct-to-consumer e-commerce space.Align campaigns with the overall customer journey to maximize customer lifetime value (LTV).2. Campaign ManagementPlan, create, optimize, and manage Google Ads campaigns, including Performance Max campaigns and Shopping advertisements.Implement and monitor bidding strategies to maximize ROAS, CTR, and conversions.Ensure accurate tracking and reporting using Google Analytics 4 and Google Merchant Center.Conduct A/B testing and continuous optimizations to improve campaign effectiveness and ROI.3. Performance and Revenue GrowthMonitor and analyze campaign performance to identify opportunities for improvement.Optimize budgets and campaigns to maximize efficiency, profitability, and ROI.Identify new strategies and opportunities to drive incremental revenue and increase conversions.Maintain dashboards and performance reports for senior management with actionable insights.4. CollaborationWork closely with internal teams including content, SEO, analytics, and creative to ensure cohesive marketing campaigns.Coordinate with external partners and Google representatives to stay updated on best practices and platform innovations.Qualification7–10 years of experience in paid digital marketing, with strong exposure to e-commerce.Minimum 2 years of experience managing a team, including mentoring and performance management.Proven track record of driving conversions and revenue growth through Google Ads campaigns.Hands-on experience with Performance Max campaigns, Shopping advertisements, Google Merchant Center, and Google Analytics 4.Strong analytical and reporting skills, with the ability to monitor ROAS, ROI, CTR, and LTV to make data-driven decisions.Expertise in bidding strategies, campaign optimization, and PPC performance management.Excellent communication, collaboration, and stakeholder management skills.About UsJoin Comfort Click, a premier e-commerce multinational specializing in branded nutraceuticals, vitamins, minerals, and healthcare products for humans and pets. Since our inception in 2005, we have rapidly expanded across Europe and continue to strengthen our footprint globally.In 2025, Comfort Click became a proud part of Zydus Wellness Ltd., one of India’s most respected and publicly listed healthcare and wellness companies. Backed by the legacy, trust, and innovation of Zydus, we are now entering an exciting new phase of growth — combining our strong e-commerce expertise with the stability and scale of a global healthcare leader.Our UK headquarters, along with our dynamic Indian offices in Hyderabad and Vadodara, are at the forefront of continuous innovation, strongly focused on nurturing in-house talent. We cultivate a collaborative and entrepreneurial culture, where decision-making is swift, ideas are valued, and your contributions make a visible impact. At the same time, being part of Zydus Wellness provides the credibility, career stability, and opportunities that come with a world-renowned healthcare group.Be part of Comfort Click’s exhilarating growth story within the Zydus family, where your career is empowered by both speed and scale.

Apply Now