Sales Head - Pan India

Role & Responsibilities:Develop and execute the national sales strategy aligned with business goals.Identify growth opportunities across modern trade, general trade, e-commerce, and alternate channels.Lead annual sales planning, forecasting, and budgeting.Drive revenue, volume, and profitability targets Pan India.Increase product penetration, market share, and distribution reach.Monitor competitor activities and recommend counter strategies.Strengthen distributor and channel partner networks across all regions.Ensure effective route-to-market plans, coverage expansion, and demand generation.Manage key accounts, national chains, and institutional clients.Lead, mentor, and performance-manage regional/state sales teams.Conduct regular reviews to monitor regional performance and execution.Ensure effective merchandising, visibility, and brand presence at POS.Ensure adherence to sales processes, credit policies, and operational guidelines.Improve sales reporting, analytics, and MIS for informed decision-making.Drive CRM usage, automation, and digital sales tools adoption.Candidate Profile:MBA/Graduate with 10–15+ years of experience in FMCG/Consumer Products sales.Proven success in handling national-level sales or multi-region leadership roles.Strong understanding of GT/MT/E-commerce channels and distributor management.Excellent analytical, negotiation, and team leadership skills.Ability to travel extensively and manage diverse regional teams.

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