Brand Specialist

About Growth Valley: At Growth Valley Community (GVC) we're empowering ambitious teens worldwide through hands-on mentorship workshops by leaders from Harvard, MIT, Stanford, Columbia Business School, Silicon Valley and Wall Street. Teens within the bracket of 11-17 are mentored in the leading edge developments in AI, Tech, Business, Marketing, Finance etc. We seek a Brand Manager to spearhead our brand presence – both online and offline – and unify our global message. About the Role: This isn't a typical brand manager gig. You'll be the "orchestrator of everything the world sees and feels about GVC" – across content, voice, digital, and design. You'll sit at the intersection of storytelling, strategy, community, and chaos — and make it beautiful. From high-level brand strategy to day-to-day creative output, you will be ensuring GVC's voice resonates consistently across social media, digital campaigns, the web, and offline. Key Responsibilities – 1.     Holistic Brand Strategy – Develop and refine brand guidelines, narrative and visual standards that "stand out" in its USP in the edtech and entrepreneurial space. 2.     Creative Direction – Oversee content strategy, storytelling and design for social media, newsletters, events and more. 3.     Cross Functional Collaboration – Work with internal teams (product, enrollment, founder's office) to align the campaign objectives, deadlines and performance. 4.     Analytics & Iteration – Track brand engagement, run A/B tests, and tweak campaigns based on data and feedback – balancing creativity with measurable impact. Who you are: 1.     Strategic + Hands-on: You're equally at home mapping out brand vision or fine-tuning social copy. 2.     Data-Driven Storyteller – Your creative narratives align creativity with conversion, marry data and organic content creation. 3.     Growth Oriented – You love a fast-paced start-up environment, enjoy engaging multiple stakeholders and seek opportunities to grow quickly. Why Join GVC: 1.     Global Impact – You will be part of shaping a mission driven brand that empowers teens from across the planet and help foster real entrepreneurship success. 2.     Room to Innovate – Define a 360 degrees brand strategy in a high-growth setting that rewards creative thinking and bold ideas. 3.     Meaningful Misson – Every campaign you launch will directly influence the next-gen global innovators. Ready to Elevate and with the Brand? ·       Hit Easy Apply ·       or Send your Resume to   (Bonus: If you include a short note on a brand challenge you've solved – how you approached it and the results you achieved). Requirements – ·       3+ years of experience in content and brand strategy, social media, or marketing ·       Bonus – if you have experience scaling brands ·       Bonus – if you have a writing or design prowess ·       Bonus – if you are from a reputed university – Ivy League, DU, IIT-IIM

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