Meta Ads Specialist

Performance Marketing Specialist – Meta Ads (International Clients) Location: Work from Home Experience: Minimum 3 years Client Base: USA, UK, Europe, Australia (Healthcare/Clinics preferred) About the RoleWe are looking for an experienced Performance Marketing Specialist – Meta Ads to join our growing team at Trawlii Pvt. Ltd. The ideal candidate must have hands-on experience running Facebook & Instagram ad campaigns for international clients, with proven success in lead generation campaigns Key ResponsibilitiesPlan, create, and optimize Meta (Facebook + Instagram) ad campaigns. Manage lead generation campaigns for clients. Conduct audience research, competitor analysis & campaign strategy planning. Track campaign performance in Meta Business Suite/Ads Manager and report insights. Optimize campaigns for ROI, CPL, and conversion goals. Stay updated with Meta Ads policies, trends, and best practices. Requirements3+ years of experience in running Meta Ads campaigns. Must have worked with international clients (USA, UK, Europe, Australia). Proven track record of generating leads through Meta Ads. Familiarity with tools like Meta Business Suite, Ads Manager, and Google Analytics.

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