PPC Campaign Manager

Position OverviewWe are looking for a seasoned and performance-focused PPC Campaign Manager to join our team on a part-time remote basis. This opportunity is ideal for a highly experienced digital advertising professional who understands how to build, manage, and optimize paid search and paid social campaigns that generate meaningful business results.The successful candidate will bring a strong command of PPC strategy, campaign execution, conversion optimization, audience targeting, and performance analysis. You will play an important role in driving qualified traffic, improving campaign efficiency, and supporting broader marketing objectives through data-led decision-making.Core ResponsibilitiesPlan, launch, and manage PPC campaigns across platforms such as Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, and other relevant paid channels.Develop campaign structures aligned with business goals, target audience behavior, and conversion priorities.Perform ongoing keyword research, competitor analysis, and audience segmentation to improve targeting precision.Write and refine compelling ad copy that supports click-through performance and conversion intent.Monitor campaign performance on a daily and weekly basis, making proactive adjustments to bids, budgets, creatives, and targeting.Optimize campaigns for lead generation, conversion quality, cost efficiency, and overall return on ad spend.Build and maintain tracking frameworks to ensure accurate measurement of campaign results.Analyze campaign, landing page, and funnel performance to identify opportunities for growth and efficiency.Collaborate closely with internal stakeholders to align paid media initiatives with wider marketing and commercial strategies.Deliver clear and professional performance reports, including recommendations for future improvements.Candidate ProfileWe are seeking a candidate with substantial hands-on experience in PPC and paid media management, ideally gained within fast-paced, performance-oriented environments.Required QualificationsSeveral years of proven experience in PPC campaign management or performance marketing.Strong expertise in Google Ads and paid acquisition strategy.Demonstrated success in managing campaigns with measurable performance outcomes.Deep understanding of bidding models, keyword intent, audience targeting, ad relevance, and conversion optimization.Experience with campaign tracking, attribution, and reporting tools such as Google Analytics, Google Tag Manager, Looker Studio, or equivalent platforms.Strong analytical capability with confidence in interpreting data and translating insights into campaign action.Excellent attention to detail and the ability to manage multiple campaigns simultaneously.Strong communication skills and the ability to work independently in a remote setting.Professional, organized, and results-oriented approach to campaign ownership.Preferred ExperienceExperience managing campaigns across both search and paid social channels.Familiarity with lead generation funnels, landing page testing, and conversion rate optimization.Previous experience working in an agency, consulting, or multi-account environment.Understanding of B2B marketing, service-based businesses, or high-intent customer acquisition.What We OfferA part-time remote opportunity with flexible collaboration.A professional and supportive working environment.The chance to contribute to meaningful growth initiatives and performance-driven campaigns.Competitive compensation aligned with experience and capability.Long-term potential for collaboration with a high-performing team.

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