Job Title

We're looking for a LinkedIn Strategist who thinks in hooks, speaks in wit, and has strong opinions about what makes content actually work. You'll own the voice and growth of two LinkedIn presences (personal + company) and repurpose that content to grow our X pages. You'll be the person who takes a half-baked idea and turns it into a post that makes people stop scrolling and start thinking.If your idea of a /"great post/" is a vague inspirational quote with 47 fire emojis, this isn't for you. If you've ever read something mediocre go viral and felt personally offended - you might be exactly right.What you'll ownDevelop and execute content strategy for our founder's personal LinkedIn and the company LinkedIn pageWrite, edit, and post consistently — hooks, carousels, long-form posts, comment replies, the whole ecosystemRepurpose LinkedIn content for X — adapting tone and format to fit the platform's culture (they are not the same, and you know that)Grow follower counts and engagement across both platforms with an actual strategy, not just vibesTrack performance, report on what's working, and pivot without being precious about itStay ahead of platform algorithm shifts, trends, and formats — and actually act on what you learnCollaborate on ideas, extract insights from the founder, and translate them into compelling contentWhat you're actually likeGenuinely funny — not /"haha/" funny, but smart-funny. There's a difference.Creatively restless — you're always noticing what's working elsewhere and wondering how to apply itA little obsessive about good writing — you rewrite your own messages before sending themDirect, confident, and opinionated about content — but open to feedback when it's goodOrganised enough to manage a content calendar, flexible enough to jump on a trend at 9amWhat you need to bringA portfolio of LinkedIn or X content you've built or grown — numbers matter, but voice matters moreExceptional English writing skills. You know the difference between /"smart and sharp/" and /"trying too hard/"A natural sense of wit and sarcasm that lands without alienating (harder than it sounds)Ability to write in someone else's voice without losing what makes it interestingStrong grasp of what works on LinkedIn vs. X — they're different beasts and you treat them that wayComfort with data: you check analytics, draw conclusions, and act on themSelf-direction — you don't need someone to hold your hand through every postBonus: You've grown an account from scratch. Double bonus: You have opinions about why most LinkedIn content is boring and you're ready to prove it.