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Job Title


Senior Digital Marketing & Organic Growth Specialist (SEO AI Search Inbound Leads)


Company : Stepping Edge


Location : Coimbatore, Tamil Nadu


Created : 2026-03-28


Job Type : Full Time


Job Description

Role Summary: We are looking for ahigh-performance digital marketing expertwith aproven track record of generating measurable business resultsthrough SEO, AI search optimization (LLM visibility), and inbound lead generation. This is NOT a theoretical or execution-only role. We want someone who: Stays updated daily with Google algorithm changes & AI search trends Has ranked competitive keywords Has generated qualified inbound leads Can prove results with data Can build scalable organic growth systems If you cannot demonstrate measurable outcomes, this role is not for you.Key Responsibilities: Organic Growth Strategy Build SEO strategies that generate traffic AND leads (not vanity traffic) Optimize websites for: Google search AI search engines (ChatGPT, Perplexity, Gemini etc) Featured snippets & knowledge panels Perform content gap analysis and growth opportunity mappingTechnical SEO Conduct full technical audits Fix indexing, crawlability, and performance issues Core Web Vitals optimization Schema & structured data implementationAI Search Optimization (Very Important) Optimize content for LLM discoverability Implement entity SEO Knowledge graph optimization Semantic SEO frameworks E-E-A-T optimizationGrowth & Lead Generation Build inbound lead funnels Conversion optimization Landing page optimization Organic lead attribution trackingAnalytics & Reporting Must be highly data driven: Google Search Console GA4 Ahrefs / SEMrush Looker Studio dashboards ROI reportingContinuous Learning Requirement Candidate must demonstrate: Following industry updates weekly Testing new SEO frameworks Adapting to AI search changesRequired Experience: Minimum: 5+ years SEO experience 3+ years growth marketing experience Proven ranking success in competitive niches Experience generating inbound leads via organic channels Strong Preference: Agency experience SaaS growth experience B2B SEO experience International SEOInterview Steps: Mandatory Proof of Work (Non-negotiable) Candidate MUST submit: Case Study showing: Website worked on Before vs after traffic Keywords ranked Leads generated Timeline Strategy used Tools used Must include screenshots from: GSC GA4 Ahrefs/SEMrush Without proof → automatic rejection.Required Skills: Must Have: Advanced SEO Technical SEO Content strategy Keyword clustering Entity SEO AI SEO / LLM optimization Conversion optimization Tools: Ahrefs / SEMrush Screaming Frog GSC GA4 Surfer / Clearscope (optional) Python SEO automation (bonus) Prompt engineering (bonus)Disqualifiers (Auto Rejection): Candidates will be rejected if they: Only know basic SEO Cannot show measurable results Only worked on small local keywords Cannot explain strategy Cannot explain ranking factors Cannot show dataAll applicants must complete this screening form to be considered: Applications without this form will be automatically rejected.