Brand Manager – Private Label Location: MumbaiReports to: FounderRole SummaryOwn the strategy, positioning, and growth of Just In Time’s private label watch brands.This role is responsible for turning private label from a retail line item into a recognised, scalable brand portfolio.You are not managing SKUs.You are building brands.Key ResponsibilitiesBrand StrategyDefine positioning for each private label brandClarify target consumer and price architectureBuild long-term brand narrativeProduct & MerchandisingWork closely with sourcing and product teamsDefine product roadmap by seasonApprove design direction and category expansionEnsure commercial viabilityGo-To-MarketPlan launch calendarsOwn campaign briefs with marketing teamAlign retail merchandising and display strategyPerformance OwnershipTrack sales, sell-through, marginsIdentify hero SKUs and laggardsDrive growth strategy for each labelDistribution StrategyDecide where private label sits in-storeBuild elevation strategy within multi-brand environmentExplore online expansionWhat We’re Looking For5–8 years in brand management (fashion, accessories, watches, lifestyle)Strong commercial instinctProduct sensibilityExperience working with sourcing or manufacturing teamsAbility to balance creativity with margin disciplineSuccess in 12 MonthsClear positioning for each private labelHero SKUs defined and scaledMargin contribution increasedLaunch calendar executed cleanlyPrivate label visibly elevated in-store
Job Title
Brand Manager - Private Label