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Job Title


Junior Planning And Strategy Executive


Company : FoxyMoron


Location : , Mumbai


Created : 2025-12-30


Job Type : Full Time


Job Description

As a Junior Executive – Planning & Strategy, you’ll work closely with planners, creatives, and digital teams to decode briefs, dig into research, spot patterns, and help turn insights into strong brand and digital strategies. This is a learning-heavy, thinking-first role at the heart of an agency. Responsibilities: - Break down client briefs and business problems into clear, simple takeaways. - Understand the client’s world, brand, category, competition, and the agency’s role. - Read reports (sales, market, trend, culture) and extract what actually matters. - Support brand thinking with a basic understanding of branding fundamentals (emotional vs rational, branded vs unbranded). - Research trends, culture, categories, and competitors and present sharp summaries. - Know the difference between an observation and a real insight (and aim for the latter). - Use free tools like Google Trends and social platform insights to back thinking with data. - Help shape clear, inspiring briefs for creative and digital teams. - Actively collect, document, and share great work, ideas, and case studies (problem–insight–idea–execution). - Support planning across digital channels, understanding what works where, and why. - Learn how consumer and experience journeys play out across platforms. - Assist with basic performance tracking and reporting (traffic, sources, bounce rate, conversions). - Build a foundational understanding of SEO, SEM, effectiveness metrics, ROI, and impact measurement. What We’re Looking For - Genuine curiosity about brands, people, culture, and digital behaviour - Strong research and analytical skills with the ability to simplify complex information - Clear written and verbal communication - Comfort with data, decks, and documentation - A proactive, organised mindset and eagerness to learn - Someone who enjoys thinking and doing Why You’ll Love Working Here - Real exposure to live briefs, real brands, and real problems - A collaborative agency environment where ideas matter - Learning opportunities across strategy, creative, media, and digital - Space to grow, ask questions, and build your point of view