We have an exciting opening for a Chief Marketing Officer. This is a key CXO role which reports to the CEO and is responsible for (i) accelerating growth for SingX’s existing businesses and (ii) for spearheading our diversification into new products and new geographies.The company is experiencing rapid growth and is at an inflection point. We have ambitious growth plans, this role could be professionally transformative to anyone aspiring to build career in the fintech transaction banking/payments space.We are looking for an individual who has a solid background in Marketing, Business Development, Digital Customer Acquisitions. Someone who has solid experience in Payments/Transaction Banking and Cards. Someone with a deep understanding of building technology platforms.Key Responsibilities:- Build the SingX brand in multiple geographies, via Social Media and web - Lead the Customer Segmentation and Product Development effort to create and build cutting edge products - Develop a multi-channel customer Acquisition strategy to acquire consumers and businesses, using a variety of channels including Digital Marketing Campaigns, Relationship Managers, Resellers, External Asset Managers, etc - Lead digital marketing campaigns, including SEM, SEO, social media, email marketing, to acquire customers in a cost-effective fashion - Increase share of wallet from existing customer portfolio, by running upselling and cross selling campaigns -Deliver an unparalleled customer experience, working closely with our Technology, Operations and other teamsJob Requirements:- Engineering Degree from a top-quality institution. MBA from a reputed institution - Ability to think outside the box - Excellent Analytical skills - Demonstrated proficiency in Project Management Capabilities - Passion to grow 10X vs 20% - Ability to work amicably with the rest of the team - Proven track record of successfully driving customer acquisition and engagement campaignsAbout SingXSingX is an established Neo-bank, headquartered in Singapore. Founded by a group of ex-bankers, SingX is changing the way Transaction Banking is done. SingX has been the recipient of multiple industry awards, including the MAS (Monetary Authority of Singapore) Fintech award in 2017 and is ranked amongst the top 5 cross border payment providers in Singapore.We have live operations in 3 major financial centres (Singapore, Hong Kong and Australia) and provide Global Bank Accounts with a focus on managing the International payables and receivables. These bank accounts can be used to “collect, hold, convert and pay” efficiently. “Collect” or receive money from buyers. “Hold” funds. “Convert” from one currency to another. “Pay” suppliers or employees. We specialize in making cross-border payments to over 180 countries.Our Core Value Proposition is creating customised solutions which offer Cheaper, Faster, More Convenient solutions to manage payables and receivables. We offer 100% Digital Solutions delivered off a world class technology platform. Our service offering includes:1.Consumer Solutions2.Business Solutions3.Solutions for banks and payment intermediaries4.Trade and Supply Chain solutionsThe Senior Management team has rich experience with International Banks and has deep expertise in governance, banking, and payments. We operate to the principles of Trust and Integrity. We take our governance and compliance obligations seriously. The only business that we take on, is business which we understand.We “create” customers by offering them guaranteed savings and “keep” customers by offering them an unparalleled experience. We have a loyal employee base with very little or no attrition.
Job Title
Chief Marketing Officer